A working luxury head spa
Your products and equipment used in a real treatment room, on real clients, by the practitioner who designed it.
Brand partnerships · Education · Media
Work with Jess
Jess Crawford, founder of La Vella Sol, Botanical Immersion Atelier. Certified trichologist, hairdresser of thirty-five years, and the creator of a luxury head spa brand built in the Pilbara.
About Jess
Thirty-five years on the salon floor.
- 35years in hairdressing
- 2010Great Lengths certified
- 1:1one practitioner, always Jess
A certified trichologist, a Great Lengths certified extension stylist, and the founder of a luxury head spa built in the Pilbara.
Jess's career began behind the chair and grew into salon ownership and management: leading teams, training apprentices, and building a reputation for premium extensions, colour and beauty. Trichology took her back to the root of it all, the scalp.
La Vella Sol is the result: a private, one-practitioner atelier in Karratha, Western Australia, where every ritual begins with the scalp and the nervous system. From that one room she has built a brand with its own rituals, the VALSIA extension label, a boutique, digital scalp education and a developing Academy for professionals.
Why partner with Jess
Credibility, craft and a working luxury business.
For professional haircare, scalp care, head spa equipment, salon furniture, extensions, wellness and education brands.
Hands-on product expertise
Thirty-five years of using, comparing and recommending professional products, with a trichologist's eye for scalp care.
An educator's instinct
Years of training apprentices: technique explained clearly, accurately and without hype.
Premium client relationships
A one-to-one, appointment-only practice where every recommendation is made personally.
Editorial content, ready to go
An established walnut-and-bronze identity, brand website, boutique and digital range.
An authentic Australian story
A regional founder in the Pilbara, where heat, hard water and shift work test every product, and an emerging national education platform.
Collaborations
Ways to work together.
Each collaboration is shaped around your product and goals, then quoted to scope, usage rights and timing.
Product demonstration
For professional haircare and scalp-care brands introducing a product or treatment.
- Product used in a live atelier ritual
- Filmed demonstration, edited for short and long form
- Still photography in the La Vella Sol aesthetic
- Written practitioner notes for your education team
Investment on enquiry
Educational video series
For brands that want their product explained, not just shown.
- A short series of scalp and hair education videos
- Topics and scripts written by Jess, reviewed by you
- Accurate, claim-safe language
- Usage rights agreed in writing
Investment on enquiry
Branded editorial content
For brands seeking quiet-luxury imagery and an expert voice.
- Photography and short-form video
- Disclosed posts on La Vella Sol channels
- Optional Journal feature
- Content delivered for your own channels
Investment on enquiry
Genuine product review
For brands confident enough to ask for an honest opinion.
- An agreed trial period in the atelier
- Written professional review and feedback
- Publication only with clear disclosure
- Jess's opinion remains her own
Investment on enquiry
Masterclass & training
For brand education teams, distributors and salon networks.
- Live or online masterclass led by Jess
- Head spa ritual, scalp care or premium client experience
- Session outline and take-home resources
- Western Australia or national
Investment on enquiry
Head spa equipment showcase
For makers of head spa beds, shampoo units, tools and furniture.
- Equipment featured in a working luxury head spa
- Walkthrough video and client-experience photography
- Practitioner feedback on ergonomics and comfort
- A case study for your sales team
Investment on enquiry
Ambassador partnership
A longer relationship, for brands Jess already uses and trusts.
- Six- or twelve-month agreement
- Planned content calendar and launch support
- Product in rituals and retail where suitable
- Education appearances and regular reporting
Investment on enquiry
Launches & events
For brands launching in Western Australia or to the professional market.
- Intimate launch events at the atelier
- Live demonstration at trade and industry events
- Pre- and post-event content
- Regional launches across the Pilbara
Investment on enquiry
Speaking
Keynotes, panels and podcasts for industry events and education providers.
- Building a luxury head spa in a regional town
- Designing a premium client experience
- Scalp health for the outdoor and shift workforce
- Pricing for profit in a beauty business
Investment on enquiry
How Jess partners
Only what she would use herself.
- Jess only works with products she has tried and would recommend to her own clients.
- Paid partnerships, gifted products and affiliate links are always disclosed.
- Educational content stays accurate and free of unsupported medical or hair-growth claims.
- Every proposal is tailored to scope, usage and timing.
- The La Vella Sol aesthetic is part of the collaboration: calm, editorial and considered.
How a collaboration runs
- You share your brand, product and goals.
- Jess confirms whether it is the right fit for her clients.
- A written proposal: deliverables, timing, usage rights and investment.
- Content and education produced in the atelier.
- Delivery, approvals and a short wrap-up report.
The media kit
Jess's background, the La Vella Sol story, collaboration packages, the Academy and portfolio. Audience figures are shared on request, current to the date you ask.
Enquiries
Start a conversation.
Tell Jess about your brand and what you have in mind. For press, use the same form.
Or email jess@lavellasol.com.au